Advertorial
Discover what an advertorial is and how it differs from traditional advertising. Learn the benefits and drawbacks of this marketing strategy.
Search Mailchimp
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Keyword
A word or phrase in the content of your web pages that matches the words and phrases users are entering into search engines as closely as possible.
Classified Advertising
Discover the benefits of classified advertising—cost-effective & targeted promotion through newspapers, online marketplaces & classified ad sites.
Mailchimp's API Use Policy
Mailchimp is a developer's go-to for APIs that improve the use of our services and integration. Learn more how we protect our system and our user's rights.
Mailchimp Tools & Apps Integration Directory
Find an Integration — See how Mailchimp integrates with your favorite tools and apps to help you do more with your marketing.
Designate and Send to VIP Contacts
Learn how to designate important subscribers as VIPs, in order to create segments and send targeted email content.
Testing Requirements
Learn the rules for committing code to Open Commerce repos.
Git Formatting Conventions
Learn how to properly format your Git contributions to Mailchimp Open Commerce.
Mailchimp for Developers
Find all the Mailchimp API documentation and tools developers need to send marketing and transactional emails.
Marketing Shelfie—Partner edition
For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.
Making the Most of Planning with Sarah Best Strategy
A self-described workflow geek, Sarah Best, CEO and chief strategist of her eponymous agency in Madison, Wisconsin, is all about making a planning meeting. Here’s how she helps clients be more efficient with theirs.
Crafting Better Automated Emails
Vital Agency shares some insights on the importance of being open to trying new things and how to stray from convention when working with clients.