What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
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Materialized Views: Definition, Benefits & Uses
Learn what a materialized view is and how you can leverage it to help your team handle large amounts of data. Find out how to create materialized views.
What is a Mailchimp Partner?
Our partners are certified marketing aces. Learn who they are and how they can help your business grow.
What Is A Lead Magnet And How To Create One
Learn what a lead magnet is and the steps to create one. Explore different lead magnet ideas and examples to find the one that fits your business.
What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
From Free to Profitable: Tips for Implementing a Freemium Model
Read this guide to learn how to use freemium business models to attract and convert more customers.
What is a Composite Photo and How to Create One
Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.
What Is a Cap Table—And How Can It Help You Attract Investors?
What is a cap table? Learn about this essential tool that tells your startup’s financial story and discover how it can open doors to funding opportunities.
What Is a Business Proposal?
Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.
4 Marketing Segmentation Variables & How They Work
Marketing segmentation variables can help you target an ideal audience for your goods or services. Learn more about these variables and how to use them.
Pinpoint Your Customers' Pain Points
What are pain points for customers? Learn how customer pain points can help you reach your target audience more effectively.
What Are Marketing Channels?
A marketing channel is the type of medium used to advertise your company. Learn how to choose the right marketing channel for your business here.