The Fundamentals of API Testing for Business Success
Learn what API testing is, the benefits, and how it works. Discover tools and strategies for testing APIs and ensure their reliability.
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The Role of API Calls in Business Operations
Explore the advantages of API calls and how they can be used to improve workflows, increase data accuracy, and streamline business operations.
The Benefits of API Monitoring for Business Leaders
Learn how to ensure your APIs run smoothly, minimize errors, improve user experience, and optimize performance with a monitoring solution.
How Mailchimp’s Marketing API Makes It Easier for Londoners to Inform Policymakers About What They Really Want
By using a custom integration and automated journeys, the Greater London Authority’s civic engagement platform made it easier for Londoners to share what they hope to see in their city.
What is a REST API and How Can It Benefit Your Business?
Learn more about what REST APIs are, how they work, and how they benefit your business.
Accelerate Business Growth with API Development
Learn how to use API development to your advantage and grow your business. Streamline automation, facilitate data sharing, and more by using APIs.
CRM Trends Every Business Should Watch
From AI to chatbots, these are the CRM trends to keep an eye on. Customers are the crux of every business, so keeping them satisfied is important.
Personalizing Your App's Marketing with Mailchimp's API
How Roadie synced their app with the Mailchimp API to send people the information they need, at exactly the moment they need it.
Behavioral Targeting and Tags: How and When to Use Them for More Powerful Segmentation
Give your app’s marketing a personal touch with behavioral targeting data and tagging through Mailchimp’s API.
Key Sales Metrics Every Rep Needs to Track
Find out which sales metrics to watch for better results. Easy tips to track your sales performance.
Explore Mailchimp’s All-in-One Marketing Platform
Watch our webinar featuring an in-depth product demo by our SVP of Product and our Director of Product Marketing.
3 Essential Pre-Built Segments for Your E-Commerce Business
Connect your store to Mailchimp and access pre-built segments based on your customers shopping behavior. Send them personalized content and watch your sales increase.