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3 Tips for Optimizing Email Content in Real Time

Learn these must-know tactics to successfully prepare for Black Friday and Cyber Monday.

Boost Holiday Sales With Our 5-Point Marketing Checklist

People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. Is your store ready for that kind of traffic?

Marketing Shelfie—Giving Edition

Our list of top marketing reads with a special focus on generosity and professional giving.

Six Thinking Hats: A Path to Balanced Decisions

Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.

Data Flow Diagram: How to Visualize Process Improvement

Map your way to better business processes. Learn how a data flow diagram helps simplify complex operations.

Consumer Behavior Models to Elevate Your Marketing Strategy

Learn how consumer behavior models can shape your marketing tactics and deliver impactful results for your brand.

Colors for Marketing: How to Pick the Right Colors for Your Brand

Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

Learn How the Internet's Favorite Astrology App Grew Its Business by Being Authentic

The director of marketing explains how the astrology brand keeps its presence impactful and open rates high.

Rhetoric 101: Enhancing Executive Presence and Influence

Master the art of rhetoric to enhance executive presence and influence as a business leader. Elevate your communication skills and make a lasting impact.

Blogging 101: What Is a Blog and Why You Need One

What is a blog and why are there millions of them? Find out how your business can leverage the power of blog content.

Blogging 101: Starting a Blog for Your Brand

Don’t underestimate the power of starting a blog for your business. Here’s everything you need to know from choosing a platform to monetizing your content.