Search Mailchimp

Basic Ecommerce Metrics Every Business Owner Should Track

As a business owner, it's overwhelming to keep track of all the data your website is collecting. Here’s a guide to the top ecommerce metrics you should always keep an eye on.

How to Write an Effective Appointment Reminder Email

Learn how to write effective appointment reminder emails that reduce no-shows, improve attendance, and more.

The 3 Best Advertisement Examples and Best Practices

A good advertisement is invaluable to a company’s overall business strategy. Check out these advertisement examples to inspire ideas of your own.

Ad Personalization: How to Make Every Click Count

Gone are the days of cookie-cutter advertisements. Learn to embrace the power of ad personalization and connect with your customers on a new level.

How To Get More Brand Traffic on Your Website

Search, social, email, and more ideas for driving visitors to your website.

Science & Candy: A Recipe for Automation Success

How Gauge Interactive used automation to help OldTimeCandy.com deepen its relationship with its customers.

Making the Most of Planning with Sarah Best Strategy

A self-described workflow geek, Sarah Best, CEO and chief strategist of her eponymous agency in Madison, Wisconsin, is all about making a planning meeting. Here’s how she helps clients be more efficient with theirs.

The Fine Art of Digging Deep: How Good Research Drives Success

Since the launch of Mailchimp’s new Facebook Ad Campaigns, we’ve gotten a lot of great feedback from our clients. Its success is owed, in large part, to the deep digging done by our research team.

Energy Management vs. Time Management: Why Energy Should Come First

Coping with workplace stress? Learn how to manage your work around your energy levels, not your time, using these energy management tips for agencies and freelancers.

Pass, Block, Tackle: A Case Study in Automation

Email automation plays a crucial role in how Gauge Interactive helps its e-commerce clients drive revenue and delight customers.

How Captar Alunos doubled its client roster with automations

The education marketing agency shares how they thrived during the pandemic by using automations and an empathetic message.

The Marketer’s Guide to SMS Booking Confirmations

Build trust, reduce no-shows, and boost repeat bookings with automated text message confirmations.