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Embracing Email Design

Austin Woodall started his own small email design revolution by prioritizing the brand experience.

How soda brand Something & Nothing engages its audience

The company’s founder explains how they use Mailchimp to engage its audience with cultural content

What We Learned Opening a Second Office in Our Hometown

It was a simple proposition: just move some people to a new office to accommodate a growing staff. OK, maybe it wasn’t a simple proposition at all.

Marketing Help 103

Sometimes you know exactly what you want to achieve—but not sure which marketing experts to hire. Our interactive tool can help!

Confused by marketing acronyms? You’re not alone

Sometimes, looking at a marketing document is a bit like looking into a bowl of Alphabet soup. We’ve decoded some of the most common marketing acronyms, so you’re no longer guessing what terms like CTA, CRM and WOM mean.

How to Fire Someone

Firing someone is never easy, but sometimes it’s necessary. Use our guide for how to fire someone to help you navigate employee terminations.

Highbrow's Quick, Educational Automation

Highbrow is a free email subscription service with one goal: to help you learn something new—in just 5 minutes—every day.

Digital PR Strategies for Small Businesses

Got something exciting to share with the world? Digital PR can help you expand your reach and grow your brand faster. Here’s how to get started.

Combining Abandoned Cart Messaging and Personalized Product Recommendations

If you’re reminding a customer about something they forgot to buy, take the opportunity to suggest other things they’ll probably like to buy, too.

From Automation to Sentience: Understanding the Future of AI for Businesses

AI has transformed the world we live in, but can it go a step further and become sentient? This guide will cover the future of AI and whether AI sentience is something we’ll see.

A/B/n Testing: The Secret to Boosting User Engagement

Ever feel like you’re missing something with A/B tests? A/B/n testing opens up many more possibilities, letting you play with multiple variables at once.  

Fourth of July Email Marketing Tips

Just because July 4th is a big holiday doesn’t mean you have to go all out. But if you do have something to say, we’ve got some tips for you.