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Brand Sentiment: The Invisible Force Behind Customer Decisions

Want to know what your customers really think about your brand? Learn to measure brand sentiment accurately and use the data to boost your marketing efforts.

How To Build a Brand Identity and Why It’s Important

Strong brand identities convey values, vision, and personality to help build brand recognition and awareness. Learn how to create your brand’s identity today.

How to Build a Successful Brand Community

Learn what a brand community is, what the benefits are for your business, and how to build your own brand community.

Harness Brand Archetypes for Branding Success

Level up your brand game with brand archetypes. Elevate your business identity for lasting success.

How to Turn Ideas into Blog Names

Writing blog names for businesses is not as easy as it seems. Follow these steps to learn how to craft good blog names that are short, catchy, and unique.

What Is Benchmarking and Why Is It Important for Your Business?

Benchmarking can be a great way to identify areas of improvement within your business. Learn more about benchmarking and how to get started here.

Embrace Augmented Product Strategies for Success

Embrace augmented product strategies to elevate your business, integrating innovative solutions for sustainable success.

How to Conduct Audience Research for Targeted Marketing

Get the most from your marketing strategy. Learn how to conduct audience research to better reach and engage your target customers.

All About On-Page Search Engine Optimization

Generate more traffic and higher rankings by learning on-page optimization strategies such as keyword-driven URLs, title tags, meta descriptions, and more

AI Analytics: Drive Smart Decisions

Maximize efficiency and drive growth with AI analytics. Transform your decision-making.

What Are the Advantages and Disadvantages of E-commerce?

Debating on opening an e-commerce business? Review the advantages and disadvantages of a business using e-commerce to help make your decision.

Customer Spotlight: AdHoc Presents

The Brooklyn-based publication and concert promoter uses tags and Mailchimp’s Eventbrite integration to connect with their community