Customer Lifetime Value and Why it Matters
You’ve heard about CLV. But what is it, how can you calculate it, and why does it matter? Mailchimp’s tools and resources will help you get started.
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ChatGPT: What to Know About This AI Content Writing Tool
ChatGPT is the talk of the town, but why? Learn what ChatGPT is and why you should start using it to improve your content creation process.
Understanding Buying Motives: How to Sell More Effectively
Using a typical buyer’s motivations in your sales process will boost results. To get started, use this guide to learn what drives buying decisions and how to truly connect with customers.
How to Create a Buyer Persona
Create buyer personas and better understand both your current and potential customers. Use our buyer persona template to get started today.
Buy a Domain
Your website has to live somewhere, right? Explore domain tools and get started.
Business Milestones that Signify Growth
From startup dreams to market triumphs, learn to pinpoint and leverage key business milestones.
7 Effective Brainstorming Strategies to Inspire Creativity
Educate yourself on the do’s and don’t of group brainstorming so that you can lead effective brainstorming sessions that produce great ideas. Learn the ins and outs of brainstorming before you get started.
How to Write Email Opening Lines That Make People Click
Learn how to write email opening lines that hook your audience and drive clicks. Boost your open rates with impactful, attention-grabbing starts.
API Keys 101: An Introduction
New to API keys? Get started with this guide to API keys. Learn what they are, how they work, and why they're important for modern apps.
7 Announcement Email Best Practices (With Examples)
Learn the importance of announcement emails and get started writing your own!
Analyze Website Performance
Want to know what works on your website? Check out resources on how to get started with analytics.
Build Your Brand's Reputation with Advocacy Marketing
Advocacy marketing is vital for growing your brand’s loyalty and credibility. Learn more about advocacy marketing and how to get started here.