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Connect or Disconnect Playable Video

Use the Playable Video app to add high quality videos to your marketing emails. With Playable Video, create marketing emails that play engaging videos automatically on all devices and in 99% of inboxes.

Connect or Disconnect Instagram Content Blocks

Use the Instagram Content Blocks app to promote and share posts within your marketing emails. The Instagram Content Blocks app lets users connect to an Instagram account and drive engagement to posts by adding them to marketing emails.

Connect or Disconnect AddEvent Calendar Links

Use the AddEvent Calendar Links app to boost attendance, increase conversions, and keep your audience in the know about upcoming events. Connect your AddEvent account to Mailchimp to generate add-to-calendar links in your marketing emails.

About Unsubscribes

When a subscriber declines to receive further campaigns, it's called an unsubscribe. Learn how unsubscribes work in Mailchimp and how you can manage them.

About Preview Text

Preview text is the part of your email that appears next to the subject line in recipients’ inboxes. Learn how to add or generate preview text in Mailchimp.

About Pre-Built Segments

Mailchimp's pre-built segments let you send emails or ads based on subscriber data. Select segments based on email interaction, purchase history, and more.

Use Open Tracking in Emails

Open tracking lets you see if your contacts have opened your sent email campaigns. Learn how we track opens and how to view open results.

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