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How soda brand Something & Nothing engages its audience
The company’s founder explains how they use Mailchimp to engage its audience with cultural content
What We Learned Opening a Second Office in Our Hometown
It was a simple proposition: just move some people to a new office to accommodate a growing staff. OK, maybe it wasn’t a simple proposition at all.
Bridging the Web and Email: The Case for Subtle Interactivity
The limitations of email might be frustrating for most designers, but for Austin Woodall they’re a source of inspiration — so much so that it changed his career.
Marketing Help 103
Sometimes you know exactly what you want to achieve—but not sure which marketing experts to hire. Our interactive tool can help!
Confused by marketing acronyms? You’re not alone
Sometimes, looking at a marketing document is a bit like looking into a bowl of Alphabet soup. We’ve decoded some of the most common marketing acronyms, so you’re no longer guessing what terms like CTA, CRM and WOM mean.
Lead & Manage
Even leaders need guidance sometimes. Explore how you can ensure you're heading in the right direction.
How to Fire Someone
Firing someone is never easy, but sometimes it’s necessary. Use our guide for how to fire someone to help you navigate employee terminations.
Highbrow's Quick, Educational Automation
Highbrow is a free email subscription service with one goal: to help you learn something new—in just 5 minutes—every day.
Digital PR Strategies for Small Businesses
Got something exciting to share with the world? Digital PR can help you expand your reach and grow your brand faster. Here’s how to get started.
Combining Abandoned Cart Messaging and Personalized Product Recommendations
If you’re reminding a customer about something they forgot to buy, take the opportunity to suggest other things they’ll probably like to buy, too.
From Automation to Sentience: Understanding the Future of AI for Businesses
AI has transformed the world we live in, but can it go a step further and become sentient? This guide will cover the future of AI and whether AI sentience is something we’ll see.