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How Dawson Denim Got Back to What They Love: Making Jeans, Not Marketing Them

Mailchimp partner, Kim Darragon, was hired to wear the marketing pants so they could get back to making pants.

One Audience or Several? How to Organize Your Contacts to Optimize Your Marketing

See the benefits—and exceptions—to using a one-audience approach in Mailchimp.

Give Your Emails Life Outside the Inbox

Mailchimp makes it easy to create posts for Facebook, Instagram, and Twitter right from the email builder.

Why Multichannel Campaigns Matter

Reach your people where they are, keep all your marketing in one place, and increase your ROI.

Why Storytelling Builds Stronger Customer Connections

Discover what storytelling in marketing is and how storytelling can help you build stronger connections with your customers.

The Science of Split Testing to Drive Results

Learn the science behind split testing and how it can lead to data-driven decision-making that improves your conversion rates.

Social Media Tips for SMBs

Tips from an expert on the best time to post on social media, how to grow your audience and more.

Online Ads: How They Can Help your Business

There’s no better place to advertise than on the internet. Learn about the different types of online ads, why they’re good for business, and how to make them.

What Is the Best Time to Send an Email Blast?

Send Time Optimization does just what you'd think: It suggests to users when they should send their campaigns.

How to Create Campaigns That Deliver Results

5 steps for building measurable marketing campaigns

23 Easy Ways to Make Money From Home

Everyone’s looking for easy ways to make money from home—and we have some ideas. Check out these attainable avenues to earn some extra income from home.

What is WhatsApp Business? WhatsApp Business vs. WhatsApp

Website backlinks are an important part of SEO and can help drive traffic to your own website. Check out this guide to learn how to get backlinks for your small business.