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Get More Attendees with Smarter SMS Event Marketing

Drive event attendance with SMS marketing campaigns that send smart, timely messages to your audience.

Secondary Audience vs. Primary Audience: Balancing Your Marketing Strategy

Learn the difference between secondary and primary audiences and how to balance both for an effective marketing strategy.

How to Use RSS Feeds in Your Marketing Strategy

Learn how to boost your marketing strategy by incorporating RSS feeds. This comprehensive guide will walk you through the process step-by-step. Start optimizing your content distribution!

Retail Media and Its Role in Transforming Advertising

Explore how retail media networks are reshaping advertising with targeted strategies that drive sales and customer engagement.

How To Improve Your Real Estate Email Marketing

Boost your real estate email marketing campaigns with these tips. Stand out from other real estate agents and build your agency.

How the Pygmalion Effect can Boost your Marketing Strategy

Learn what the Pygmalion effect is, how it works, and how it can be applied in a business context to improve marketing strategy and results.

The Dynamic Duo: Paid Social and Email Marketing

Paid social media and email marketing can help you maximize brand awareness, customer engagement, and return. Learn how to harness this powerful digital marketing combo.

Organic Lead Generation: A Beginner's Guide for Marketers

Browse our list of the top organic lead generation strategies to build your brand.

Top Media Planning Tips to Stretch Your Marketing Budget

Stretch your marketing budget further with proven media planning strategies. Achieve more with less.

How Batch Stays Relevant to Their Target Market

How Batch stays relevant to their target market

What Is Geotargeting and Why It’s an Important Advertising Strategy?

Don't overlook geotargeting when you're crafting your advertising strategy. Learn why you should implement geographic location targeting for your digital ads.

What Is CPM? The Role of CPM in Marketing

Cost per thousand (CPM) is one type of pricing model commonly used in digital marketing. Learn how CPM works and whether it’s right for your brand.