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Static vs Dynamic Websites: What’s the Difference

The main difference between static vs dynamic websites is that dynamic sites change per user. Learn about their pros and cons and which you should use.

Static Budget vs. Flexible Budget: Which is Right for Your Business?

Discover how to choose between a static and flexible budget for your business. Understand the advantages and disadvantages of each budgeting approach to make an informed decision.

Simplify Project Management With a Statement of Work Template

Learn how to clear up complex project planning, save time, and keep your projects on track with this handy statement of work template guide.

Startup Equity: The Founder’s Playbook

Unsure how to best manage your startup equity? Discover the best practices in equity distribution and how they can impact your startup’s future and growth.

Stakeholder Management: The Complete Guide

Learn how effective stakeholder management can help you reach your marketing goals.

Sports Marketing Strategies for Success

Building a more successful sports marketing campaign starts with understanding the challenges and best strategies for engaging today’s fans.

Splash Page Examples: How To Make Your Own

A splash page is an introductory page that you’ll visit before heading to the homepage. Are they still effective? Learn the pros and cons, and see examples.

Soft Sell vs. Hard Sell: Why a Gentle Approach Wins in Sales

Soft selling is a gentle approach in sales that focuses on the consumer’s needs and not the product you’re selling. Read this guide to learn why soft selling always wins.

Societal Marketing: Strategies to Incorporate into Your Branding

Elevate your brand with the art of societal marketing. Infuse your identity with social responsibility for a profound impact. Initiate positive change and redefine your brand's legacy.

Social Testing: Unleash the Power of Social Media for Business Experimentation

Social testing can provide insight into the performance and health of your social media campaigns. Learn how to use social testing to your advantage here.

Social Sharing Strategies That Maximize Marketing Reach

Reach new audiences with proven content sharing techniques and platform-specific tactics for optimal results.

Social Print Studio’s Strategy for Keeping Emails Authentic

The popular photo print shop's co-founder offers insights on how they keep their messaging fun and engaging.