WhatsApp Marketing: Send Marketing Messages With WhatsApp
Looking to create a WhatsApp marketing strategy? This guide breaks down how to reach existing and potential customers with WhatsApp messages.
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What is Performance Marketing? A Complete Guide
Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.
Understanding Needs-Based Segmentation in Marketing
Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.
Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
How to Vlog: 22 Tips to Get Started
Want to learn how to vlog? Review this guide and learn all the best tips and tricks to help you get started.
How Our New Dashboard Makes Your Data Actionable
Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.
Customer Journeys and Landing Pages Drive Engagement
Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.
What’s the Difference Between URI and URL?
Confused about URI vs URL? Discover how these terms differ, their unique functions, and why both are essential in web navigation.
The 3 Secrets Behind this Record Label's Impressive Open Rates
The record club isn’t Secretly Store’s main business. But it's a decision that’s led to astronomical open rates that hover around 75% (and higher) for every newsletter.
Using Technical Writing to Simplify Complex Information
Explore the definition of technical writing and some tips for using this important skill to make complex information understandable.
Managing 2 Types of Users at Once
How UrbanSitter harnessed the power of Mailchimp's CRM tools to automate targeted campaigns and boost revenue.
25 Proven Ways to Make Money Online
Discover effective strategies to earn money online. Learn, implement, and thrive in the digital economy.