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Deliverability 101: What It Is, What It Takes, and How Mailchimp Helps

Learn what deliverability means, what factors impact it, and how Mailchimp helps you reach more inboxes.

Targeting 101: A Beginner's Guide to Segmentation

The hardest thing about ‘segmentation’ is the term itself—learn how to get started.

Bartering 101: Understanding the Trade

Uncover the secrets of bartering and learn effective negotiation techniques in this insightful article.

Usability Testing 101: A Guide for Businesses

What is usability testing? Discover the importance of usability testing and how it improves the user experience of your website.

Website Security 101: How to Secure Your Website

Website security is complicated, but we’re here to help. Here’s what you need to know about securing your website, common threats, and ways to defend against cyber attacks.

Website Migration 101: What Website Owner’s Should Know

Website migrations can sound like a vague, confusing task—but it doesn’t have to be! No business remains static, so website migrations are always a good idea for your brand.

Web Design 101: A Guide to Website Footers

Website footers serve many purposes and benefits for business, no matter the size of their audience. Here’s everything you need to know about this underutilized feature.

Web Design 101: Everything You Need to Know

Learn the ins and outs of web design with the help of this guide before getting started with Mailchimp’s website builder.

SMS Broadcast 101: Send Mass Text Messages That Drive Engagement

Use SMS broadcast to deliver broadcast messages that engage and motivate customers to act.

SaaS Sales 101: Your Guide to Software Sales Excellence

Ready to transform your SaaS sales strategy? Use this guide to learn the best practices for team building, sales processes, and performance optimization.

Phishing Email 101: Protect Your Business From Costly Scams

Stop phishing scams before they hurt your bottom line. Get practical advice on phishing email detection strategies and security measures for your business.

Marketing Talk 101

Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as brief, funnel, and scope.