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Colors for Marketing: How to Pick the Right Colors for Your Brand

Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.

Intuit Mailchimp debuts NYFW: The Shows Capsule Collection and pop-up shop in partnership with the Black in Fashion Council

The email and marketing automation platform is spotlighting five breakthrough designers as part of the “Guess Less, Sell More” brand campaign

Is Now the Time to Hire Outside Help?

Wondering if you need to hire an outside freelancer or marketing agency? Start by asking yourself the following questions.

Refund Email Templates That Build Customer Trust and Loyalty

Discover how the right tone and process can turn refunds into lasting customer relationships.

10 Benefits of Blogging for Business

Not sure if starting a business blog is right for you? Read on to learn the top 10 benefits of blogging for business.

What Is SPIN Selling?

Spin Selling is a technique in which you ask strategic questions to determine a potential customer’s needs. Learn why it’s effective and how to do it.

What Is Nonresponse Bias? (And How to Avoid It)

Check out these survey best practices to improve your survey questions, increase your number of respondents and avoid nonresponse bias.

How to Start Your Own Business in 10 Steps

If you’re interested in learning how to start your own business, read this in-depth guide from Mailchimp to get started.

How to Get More Followers on Instagram—Who are Actually Real

Do you want to know how to get more followers on Instagram? Check out these tips and best practices and gain Instagram followers today.

How to Write an Email Survey That Gets More Feedback

Need better survey responses? Learn how to create an email survey that engages your audience and provides valuable insights for your business.

Consumer Behavior Models to Elevate Your Marketing Strategy

Learn how consumer behavior models can shape your marketing tactics and deliver impactful results for your brand.

How to Create the Best Consulting Website

An online presence is a necessity for consultants, but what does that actually mean? Here’s everything you should include on your consulting website.