How to Use the AIDA Model to Win Customers
The AIDA model tracks the customer experience in 4 steps: Awareness, Interest, Desire, and Action. Learn how to use this model in your marketing strategy.
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7 Ways to Grow Your Audience
New tactics and channels can help your business expand its reach
How Vårdväskan Uses Mailchimp’s Personalization Tools to Achieve a High ROI
The Swedish e-commerce store provides a healthy array of colorful uniforms, shoes, and everyday essentials to the Nordic medical community.
How Vacation Races Uses Email Marketing to Give Its Audience Unique Running Adventures
Mailchimp’s marketing tools help the company organize their contacts and send runners to their dream destinations.
How InterCoastal Net Designs Brings More People to the Beach
The Intuit Mailchimp pro partner helps their oceanside rental clients engage their guests and gain more revenue.
Salmon Sisters Delivers a Taste of the Aleutian Coast to Your Doorstep
How they’re bringing people the flavors of Alaska, one filet at a time, and using Mailchimp to do it.
Staying Small and Thinking Big with Farm to People
The New York City-based delivery service uses Mailchimp to spread the word about their product offerings and educate customers on food sustainability.
How Earl of East Reaches Their Audience With Value-Added Content
Learn how this lifestyle brand keeps their audience inspired through storytelling.
How Cambio & Co. Fuses Jewelry, Storytelling, and Cultural Heritage into a Brand
How Cambio & Co. uses Mailchimp and Shopify to share its handmade Filipino jewelry with larger audiences.
When Email and Print Work Together
“Email inboxes are full, mailboxes are empty.” Here’s how Hamburg-based agency Finc3 helped a client launch an email-and-print campaign.
Sell Better: How AnnexCore Helps Clients Win at E-Commerce
Heral Patel, founder of digital agency AnnexCore, shares insights on how to leverage e-commerce tools and marketing automations to help client's sell more.
Why You Need Customer Reviews (and the Best Ways to Get Them)
Customer reviews give businesses the chance to see what’s working, get discovered by new customers, and sell more stuff. Here’s how to collect them.