The Art of the Opt-In: Why List Building is Just the Beginning
Get actionable insights to help build opt-in form experiences that balance customer expectations with business goals—so you can create lasting relationships and drive revenue growth.
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The 3 Secrets Behind this Record Label's Impressive Open Rates
The record club isn’t Secretly Store’s main business. But it's a decision that’s led to astronomical open rates that hover around 75% (and higher) for every newsletter.
Thank You Messages That Make Customers Feel Valued
Learn how to craft personalized thank-you messages that build loyalty, engage customers, and make them feel truly valued.
Great Thank-You Page Examples to Keep Customers Engaged
Thanking users for taking an action is just the start. Learn how your thank-you page can increase sales, boost your marketing, and bring customers back.
Text-to-Win Sweepstakes: Get More Opt-Ins and Loyal Fans
Ready to see your SMS list grow? Text-to-win sweepstakes encourage people to opt in and stay engaged.
Text-to-Order: The Future of Quick and Easy Purchases
Discover how text-to-order eliminates checkout friction and turns quick messages into instant sales.
The Benefits of Text-to-Join Services for Marketing
Discover how text-to-join services boost marketing efforts by increasing engagement, growing your audience, and driving conversions.
Text Messaging and Privacy Laws: What Business Owners Need to Know
Discover how text messaging can impact your business and why it’s important to adhere to text messaging privacy laws.
Optimize Text Messaging Before, During, and After Conferences and Events
Use text messaging to boost event attendance, improve engagement, and strengthen follow-up.
Text Message Marketing Guide
Text message marketing is a simple, cost-effective way to boost your customer engagement and drive sales. Learn how to get started here.
Text Abbreviations: Business Do’s and Don’ts
Save character space without losing clarity. Learn how to use text abbreviations in your SMS marketing to drive engagement and stay within character limits.
Testing Your Way to Better Facebook Ads in Mailchimp
Alan Martofel says Facebook ads are the “bread and butter” of his marketing strategy.