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About Transactional Email

If you have an online store, you may want to send your contacts transactional emails with information about their purchases and account activity.

About the Pay As You Go Plan

Mailchimp's Pay As You Go plan lets you buy email credits as you send. Learn about the Pay As You Go Plan and how it works.

About Test Email Sending Limits

Testing is always a good idea. But we do limit the number of test emails you can send. Learn more about these limits and what to do if you've met them.

About Email Template Widths

To work with most email clients, Mailchimp templates are no wider than 600px. Learn how to exceed this width limit when needed.

About Template Images

Image limits vary based on your Mailchimp template. Get tips on working with images using different template options.

About Taxes and Mailchimp

Learn about Mailchimp’s general tax collection process and find resources to learn more about VAT, GST, and other local requirements.

About Suspension

Learn about suspensions, why they can happen, and how to prevent them.

About Subscriber Engagement

Subscriber engagement is a key part of email marketing. Learn how to increase positive engagement and decrease negative engagement.

About Spam Traps

Spam traps are email addresses used by ISPs, anti-spam organizations, and other groups as a way to find people sending email to out-of-date contacts.

About Spam Filters

Even permission-based audiences can fall prey to aggressive spam filters, which we estimate block 10-20% of email from subscribers' inboxes.


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