Using the Customer Journey to Guide Your Campaigns
In our research and conversations with customers, a theme emerged: It's hard to identify which marketing tools and techniques match your needs at any specific time.
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Using Landing Pages to Connect with Customers
How Azalea San Francisco is using this marketing tool to drive sales and stay relevant.
Behavioral Targeting and Tags: How and When to Use Them for More Powerful Segmentation
Give your app’s marketing a personal touch with behavioral targeting data and tagging through Mailchimp’s API.
Is Now the Time to Hire Outside Help?
Wondering if you need to hire an outside freelancer or marketing agency? Start by asking yourself the following questions.
Great Thank-You Page Examples to Keep Customers Engaged
Thanking users for taking an action is just the start. Learn how your thank-you page can increase sales, boost your marketing, and bring customers back.
Testing Your Way to Better Facebook Ads in Mailchimp
Alan Martofel says Facebook ads are the “bread and butter” of his marketing strategy.
How Social Shopping Drives E-commerce Growth
Social media and shopping are now inseparable. Learn how to leverage interactive social tools, user-generated content, and influencer marketing to scale your online store.
Social Media Strategy for People Who Sell Stuff
Your goals for social media should be different from your goals for email marketing. Here are a few simple, doable social media posts for small online stores.
How SMS Segmentation Drives Better Engagement
Improve your SMS marketing strategy with effective segmentation. Reach the right people with the right message for better engagement.
Real Talk: Effective SMS Customer Engagement Strategies
Do you feel like your marketing messages are getting lost in the noise? Discover SMS customer engagement strategies that turn a simple text into a conversation.
Rewarding Customer Engagement With Pre-Built Segments
Gingiber uses Mailchimp's pre-built marketing segmentation to identify their most engaged customers.
3 Reasons to Connect Your App and Create Tags in Mailchimp
Learn more about businesses that are scaling their marketing with Mailchimp.