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Top Ad Placement Tactics to Maximize Your Reach

Explore top ad placement tactics to optimize your campaigns. Increase your reach, engage the right audience, and maximize your ad performance.

Transactional Email Examples and Best Practices

See transactional email examples and tips that can help boost customer engagement and strengthen brand trust.

Create Value through Strategic Product Bundling

Maximize business value with strategic product bundling. Unlock new possibilities for your brand.

Customer Retention: Overview and Strategies

Learn what customer retention is, why it’s important to a business, and get strategies to improve customer retention.

Leverage CRM Analytics and Make Smarter Decisions

Empower your business with CRM analytics. Make informed decisions and drive success.

The Art of Capacity Planning in Modern Businesses

Master the art of capacity planning for modern business success. Optimize resources and stay ahead in the game.

Optimize ARPU for Business Growth: Insights and Techniques

Boost business growth with effective ARPU optimization strategies. Learn how to maximize ARPU for increased revenue.

Cross Sell vs Upsell: What’s the Difference

Learn the difference between cross vs upsell. Explore several examples of each to know when you should use one method over the other.

Marketing Shelfie—Partner edition

For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.

Marketing vs. Transactional Emails Explained

Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.

Marketing to Gen Z vs. Millennials: Key Differences

Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.

Marketing Talk 101

Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as brief, funnel, and scope.