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How to Reduce SMS Opt-Outs

Are high unsubscribe rates hurting your SMS marketing campaigns? Learn how to reduce SMS opt-outs with smart timing, frequency, and content strategies.

How to Make the Most of Social Ads During the Holidays

If you’re putting the finishing touches on your holiday marketing plans, focusing some of your efforts on social media ads can help build your brand and sell more stuff.

How to Make Retargeting Work for Your Business

Here are a few of the ways you can use retargeting ads alongside your other marketing channels to build your brand and sell more stuff.

How Sticker Mule Combines E-Commerce and Email

Sticker Mule makes stuff to stick onto other stuff. Designers upload their creations and place orders through the Sticker Mule marketplace.

How Our New Dashboard Makes Your Data Actionable

Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.

How Happy Socks Spreads Happiness Through Automation

Using email marketing to boost sales or interest in your brand is important. Happy Socks developed a plan that works.

How Blink Built Its Business with Email Automation

How home security company Blink uses segmentation and email automations to keep their marketing relevant to their customers.

When Should Your Business Hire an SEO Expert?

SEO is the backbone of your digital marketing, but how do you know when it’s the right time to hire an SEO expert? Here’s what you should know.

10 Elements of a High Converting Landing Page

Explore what makes a good landing page to boost your marketing results and grow your audience with ease.

Hard Bounce vs. Soft Bounce: What’s the Difference?

Hard bounce vs. soft bounce: Understand what these email delivery errors really mean for your marketing strategy and how to reduce bounce rates.

Getting the Most Out of Your Mailchimp Reports

When you know what your campaign data is telling you, you can make better marketing decisions.

Geographical Pricing: Understanding Regional Price Variations

Discover the power of geographical pricing to maximize revenue and marketing competitiveness.