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How to Turn Customers into Brand Advocates

Learn how to build a brand advocacy program that turns customers into advocates for your business.

How to Boost Employee Morale: Tips for Managers

Discover practical tips for managers to boost employee morale, improve team motivation, and create a positive workplace culture.

Breaking Bias in Machine Learning for Better Business

Learn what bias in machine learning is and how you can combat it. Bias can skew results, so when using AI, you need to beware of it.

Top Black Friday and Cyber Monday Email Marketing Tips

Learn key BFCM email marketing strategies to drive more sales this holiday season. Perfect tips to elevate your Black Friday and Cyber Monday campaigns.

What's the Best Time to Send SMS Blasts?

Read this guide to learn the best time to send SMS blasts for maximum engagement and conversions.

Find the Best Time to Post on Instagram to Maximize Engagement

Want better Instagram engagement? Find out the top posting times to connect with your followers when they’re most active.

Best Time To Send An Email On Saturday

Trying to optimize weekend email campaigns? Learn more about what factors to consider when timing your Saturday emails and when might be best to hit send.

Free Keyword Research Tools To Boost Your SEO

Read about the best and free keyword research tools, with pros and cons of each, to help inform a successful SEO strategy.

How to Write Email Opening Lines That Make People Click

Learn how to write email opening lines that hook your audience and drive clicks. Boost your open rates with impactful, attention-grabbing starts.

Best Color Palette Generator Tools Online

A color palette generator will help you pick the right colors for your brand, but there are a lot of online options to choose from. Here are 5 of the best.

Behavioral Segmentation: The Smart Targeting Strategy

Want to improve your marketing return on investment? Use behavioral segmentation to target the right people based on what they do, not just who they are.

Targeting 101: A Beginner's Guide to Segmentation

The hardest thing about ‘segmentation’ is the term itself—learn how to get started.