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Cohort Analysis: Increase Customer Loyalty

Keeping customers is just as important as attracting new ones. Use cohort analysis to understand your audience and boost customer retention.

Cart Abandonment Rate: 8 Ways to Avoid Lost Sales

Increase your e-commerce store profits and boost customer loyalty with these tips to lower your cart abandonment rate.

5 Business Trends to Watch in 2022 and 3 to Keep Your Eye on in 2023

Keep your finger on the pulse of the top business trends in 2022 and be prepared for what’s to come in 2023.

How to Create Your Own Business Podcasts

The podcast industry is booming–so it might be time to start a business podcast to promote your brand. Follow these tips and listen to existing shows to get inspired.

Rethinking “Attached, Please Find” in Professional Emails

Are you looking to sound more professional in emails? Discover why letting go of “Attached, please find” can help and which alternative phrases to use instead.

The 5 Types of Advertising Campaigns: Which is Right for You?

Ready to launch an advertising campaign? Learn about the different types of ad campaigns and get ideas on how you can prepare a marketing campaign for your product.

What Are the Advantages and Disadvantages of E-commerce?

Debating on opening an e-commerce business? Review the advantages and disadvantages of a business using e-commerce to help make your decision.

The 6 Best Adobe Illustrator Free Alternatives

It’s no secret that Adobe Illustrator is a powerful software, but is it worth its price tag? Check out these Adobe Illustrator free alternatives before making the investment.

6 Ways to Add Testimonials to Your Website—And Why You Need Them

Customers trust the opinions of others, that’s what you need testimonials to add to your website. Learn the ins and outs of displaying customer reviews.

A/B/n Testing: The Secret to Boosting User Engagement

Ever feel like you’re missing something with A/B tests? A/B/n testing opens up many more possibilities, letting you play with multiple variables at once.  

Landing Page

Learn what a landing page is, its purpose, and how it helps drive conversions with focused content and clear calls-to-action.

3 Tips for Optimizing Email Content in Real Time

Learn these must-know tactics to successfully prepare for Black Friday and Cyber Monday.