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Audience Segmentation Tools for Advanced Marketing Campaigns

See how Mailchimp’s audience management tools can help you create audience and customer segments for better marketing campaigns.

Make your email content more engaging with content optimizer

Content Optimizer analyzes your campaign content and makes personalized suggestions for how to improve future emails.

Grow your list with custom signup forms

Turn website visitors into subscribers with customizable pop-up, embedded, and hosted signup forms.

Transform Clustomers into Customers [Download the e-Book]

In this e-book, discover ways to personalize messaging using Mailchimp segmentation and automation for customer differentiation and growth.

Social Media

Organic posts, paid posts, advertisements, and more—explore the different ways you can connect on social media.

Articles

10 Omnichannel Marketing Trends Transforming Customer Engagement

Discover the top 10 omnichannel marketing trends of 2025 and learn how to stay competitive, connected, and ready for what’s next.

Mailchimp has the marketing power to help your business grow

Mailchimp allows you to grow your business without breaking the bank

Comparing Constant Contact and Mailchimp

Compare Mailchimp and Constant Contact and decide which option works best for you.

Mailchimp has the marketing power to help your business grow

Mailchimp allows you to grow your business without breaking the bank

Articles

How to Build an E-Commerce Website

Need to build a website for your online store? This guide will walk you through how to build an e-commerce website that keeps customers coming back.

Holiday Marketing Tips

The holidays are an important time for small businesses. These marketing tips and tactics will help you quickly, easily make the most of the season.

The Agency Field Guide

Discover the challenges shaping the agency landscape and learn how surveyed marketers say they’re adapting.