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How Stretch & Flex Started and Grew During a Pandemic

Surveys helped the virtual Pilates studio make quick adjustments and plan for long-term success.

Strategic Planning: Pave Your Path to Success

Master the strategic planning process with our comprehensive guide. Learn what a strategic plan is and how to create one to reach your business goals.

How to Develop a Startup Marketing Strategy

Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.

Search Engine Marketing: How it’s Different From SEO

Search engine marketing (SEM) can be an effective way to drive web traffic and sales. Learn how it’s different from SEO and how to plan an SEM strategy.

Push vs. Pull Marketing: Which Path Leads to Success?

Redefine your marketing plan with an in-depth look at push vs. pull marketing. Learn how to harness the power of both strategies in this comprehensive guide.

Operational Excellence: PDCA Cycle Guide

Learn about the Plan-Do-Check-Act business model. Discover how the PDCA cycle works and how it can be used to enhance organizational efficiency.

10 Steps to Create a Website Strategy

Creating a website strategy can be tricky, but these steps make it easy. Learn how to develop a successful site strategy plan.

How to Create Instagram Reels: The Step-by-Step Guide for Businesses

Learn to create Instagram Reels for your business with tips to plan, film and edit Reels and boost visibility.

How Happy Socks Spreads Happiness Through Automation

Using email marketing to boost sales or interest in your brand is important. Happy Socks developed a plan that works.

Email Marketing Guide for Successful Campaigns

Learn the basics of creating email campaigns in Mailchimp and best practices to consider when developing your email marketing plan.

How to Make Discovery Calls That Drive Conversions

A discovery call helps you learn more about prospective customers. Find out how to plan the perfect call.

A Guide to Content Strategy

Learn how you can use content strategy to reach existing and new customers. Discover the tools and steps to help create your plan.