15 of the Best Web Analytics Tools
Compare 15 web analytics tools to find the best one for you and learn why you need to invest in marketing analytics.
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What is the Best Font for Emails?
Want to improve the quality of your professional or marketing emails? Make sure you’re using an email‑friendly font. Learn more about the best fonts for email.
7 Announcement Email Best Practices (With Examples)
Learn the importance of announcement emails and get started writing your own!
KPIs: Definition and Best Practices
Key performance indicators (KPIs) are quantifiable measures that help businesses evaluate their progress toward achieving important objectives.
Using Website Hero Images: Best Practices & Tips
Learn what a hero image is and how to create the best one for your website. Follow these best practices and tips.
How to Choose the Best Website Color Scheme
Colors evoke emotions in your audience, so it is important to pick the best color scheme for your website. Here’s how to choose colors that fit your brand’s personality.
Transactional Email Examples and Best Practices
See transactional email examples and tips that can help boost customer engagement and strengthen brand trust.
16 Sales Team Management Best Practices for High-Performing Sales Teams
Lead your team to success and drive profits with our sales team management best practices.
Sales Prospecting Tips and Best Practices
Sales prospecting is one of the most important—and challenging—methods for driving sales. Learn how to do sales prospecting like a pro and generate leads.
How to Write the Best Email Header
Email headers are an essential part of marketing emails. Read this guide from Mailchimp to learn what they contain and how to optimize them.
How to Write the Best Email Newsletter–With Examples
Email newsletters should be a part of every business’s marketing tool kit. Learn how to write an effective email newsletter and gain the trust of your customers.
4 Email Pre-Header Best Practices
Email preheaders are one of the first things your readers see, so getting them right is important. Follow these tips to get more conversions.