SMS vs. Email Marketing: Which Is Right for Your Campaign?
SMS and email marketing each have distinct advantages and drawbacks. Learn the best use cases for each channel.
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Lovepop and A/B testing Done Right
Learn how this feature helped the custom pop-up greeting card company double their engagement and revenue.
How to Reach People at the Right Moment with Customer Journey Builder
Automated, relevant messaging enables flexible paths to purchase for each customer so you can scale quickly.
Static Budget vs. Flexible Budget: Which is Right for Your Business?
Discover how to choose between a static and flexible budget for your business. Understand the advantages and disadvantages of each budgeting approach to make an informed decision.
RCS vs. SMS: Which Messaging Protocol Is Right for You?
Discover the differences between RCS and SMS messaging. Learn which protocol best suits your communication needs based on features, compatibility, and functionality.
Push Notifications vs. SMS: Which One Is Right for Your Business?
Push notifications or SMS? This article helps you decide which one is best for your business.
Your Cheat Sheet for Getting Ad Images Right
Quick and easy tips for creating images that work in your Facebook, Instagram, and Google remarketing ads.
Why Brand Recall Matters—And How to Get It Right
Learn why brand recall is more important than you think—and how to harness it for your own business growth.
The Best Domain Registrars and How to Pick the Right One
To choose the best domain registrar, you need to know what makes it so. Compare several options here, and learn what features to look for.
Intuit Mailchimp debuts NYFW: The Shows Capsule Collection and pop-up shop in partnership with the Black in Fashion Council
The email and marketing automation platform is spotlighting five breakthrough designers as part of the “Guess Less, Sell More” brand campaign
How to Pitch and Write a Guest Post
Small business owners have expertise worth sharing, and writing a guest post for another website is a powerful publicity tool. Learn how to find the right opportunity for you.
Understand the Pros and Cons of Transactional Leadership
Learn what transactional leadership is and how to know if it’s the right leadership style for your business.