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The Digital Approach to Partner Relationship Management

Is your partner relationship management strategy up-to-date? Discover how digital tools can provide a competitive edge in nurturing business relationships.

What Is Outbound Marketing?

Outbound marketing is the practice of reaching directly out to customers. Learn more about outbound marketing strategies here.

Boost Sales with Online Merchandising: Strategies for Business Owners

Discover how online merchandising can take your e-commerce store to the next level.

Omnichannel Analytics: The Full Story Behind Every Sale

Your customers leave digital breadcrumbs everywhere they go. Learn how omnichannel analytics helps you follow the trail to understand what drives purchases.

Nonprofit Marketing: Strategies for Success

Nonprofits often struggle with marketing. Read this to learn how you can use digital marketing strategies to achieve powerful results for your nonprofit.

How to Create a Great Newsletter

Keep your loyal customers in the loop with information newsletters. Learn how to create the best newsletters for business—with real examples.

What is Neuromarketing?

Neuromarketing is when neuroscience is applied to marketing to understand consumer behavior. Learn how to incorporate neuromarketing techniques to improve your traditional marketing methods.

The Rise of Multimodal Models: How They Can Benefit Your Business

A multimodal model is a form of machine learning that can help improve business processes. Learn more about multimodal learning here.

What is Multi-Touch Attribution?

Explore the game-changing strategy of multi-touch attribution that maximizes ROI. Master attribution modeling for tangible business impact.

Mouth Foods Finds its Voice Through Email

The team running the online snack marketplace explain how they keep their messaging focused.

What You Need to Know About Minimum Viable Product (MVP)

A minimum viable product (MVP) can be a useful step in product development. Why do businesses develop MVPs? Learn whether an MVP is right for your company.

How Microcopy Can Transform Your Business Messaging

Elevate your business messaging with the transformative power of microcopy. Learn how concise, impactful words can redefine your brand narrative.