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What Is a Case Study and Why You Should Use Them

What is a case study? This guide covers the case study definition, case study examples, and how to write one.

What Are Email Buttons and How to Add Them to Your Campaigns

Learn what it takes to craft effective email buttons. From font size and CTAs to HTML coding, here’s what you need to create email buttons for your campaigns.

Website Migration 101: What Website Owner’s Should Know

Website migrations can sound like a vague, confusing task—but it doesn’t have to be! No business remains static, so website migrations are always a good idea for your brand.

A Guide to Virtual Onboarding for Remote Teams

Ready to take your virtual employee onboarding process to the next level? Read our in-depth guide to learn the necessary information to do just that.

The Final Black Friday E-commerce Checklist

Make the most of the peak sales season with these 10 tips

Mastering SUMIF in Google Sheets

Unlock the full potential of Google Sheets with our comprehensive guide to mastering SUMIF. Learn how to efficiently analyze and summarize data with this function.

8 Small Business Website Design Tips

To remain competitive, most small businesses need a website that is both functional and well designed. Follow these 8 small business website design tips to get started.

When to Hire More Employees for Your Small Business

It can be difficult for small business owners to start hiring employees, but we're here to help. Follow this guide to know when to hire a full time employee for your small business.

The Secret to Shareable Content

Unlock the secret to shareable content. Learn how to craft engaging posts that get shared.

How to Set Goals for Your Small Business Blog

Learn how to align your business goals with your blogging goals and measure the impact of your content.

How to Make Your Brand Stand Out

Mailchimp's in-house expert explains what you need to set your small business apart.

Why You Should Self‑Promote to Boost Your Business

Self-promotion works for any small business owner. Learn how personal branding can create connections, grow your audience, and make your business known.