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Customer Retention: Overview and Strategies

Learn what customer retention is, why it’s important to a business, and get strategies to improve customer retention.

Customer Retention Email Ideas for E-Commerce

Explore customer retention email ideas for e-commerce that boost loyalty, repeat purchases, and long-term growth.

Customer Research: The Key to Meeting Customer Needs

Learn how to conduct market research that provides insights into your customers' behaviors, preferences, and pain points.

Gathering Customer Feedback with SMS to Improve Satisfaction

Collect customer feedback through SMS for quick, authentic responses. Learn how to craft effective messages, when to send them, and how to analyze results.

Customer Engagement in Marketing: How to Boost Engagement for Your Brand

Saiba o que é engajamento. Conheça os tipos de engajamento e como isso pode ser a chave para aumentar as vendas. Veja formas de aumentar o engajamento.

What Is Customer Churn?

Customer churn can impact your company’s success. Learn more about customer churn and how to reduce it in this guide.

The Journey to Customer Activation: A Business Roadmap

Navigate the road to customer activation with our business roadmap. Uncover strategies to engage and activate your audience.

Build Win-Win Brand Partnerships With Cross-Promotion

Build strategic brand partnerships with cross-promotion. Learn how to align values, craft messaging, and maximize reach through effective collaboration.

5 Steps to Create an Effective Company Communication Strategy

A communication strategy can save your company from miscommunication. Whether it’s internal communications or connecting with users, here’s how to start.

Contextual Marketing: The Art of Perfect Timing

Contextual marketing is all about showing up when people need you. Learn to time your messages so they feel helpful and not annoying to your customers.

Content Seeding: Get Your Brand Noticed Everywhere

Content seeding bridges the gap between creation and conversation. Discover how to move your best work beyond your own platforms and into wider circulation.

Content Optimization: What It Means and How It’s Done

Have great content for your website? Make sure it gets seen. Use content optimization to reach your audience.