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How to Use Images in Your Small Business Blog Posts

Learn how to find and use images that strengthen your posts—and your business’s visual style.

How to Build a Great Website

Building a website can be complicated, so read this guide to learn how to build a great website that attracts visitors, generates leads, and boosts sales.

How Our New Dashboard Makes Your Data Actionable

Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.

Flesch-Kincaid Reading Ease Test: A Simple Tool for Content Clarity

Clear writing gets better results. Find out how the Flesch-Kincaid Reading Ease test helps you connect with readers and deliver impactful marketing messages.

Improve Email Readability and Increase Response Rates

Improve email readability with clear, concise writing that boosts engagement and response rates. Make every word count!

Top Customer Service Email Mistakes and How to Fix Them

Make every customer service email count by avoiding tone, timing, and clarity mistakes that hurt your brand.

Marketing Shelfie—Partner edition

For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.

How to Fall Back in Love With Your Email Marketing

If you’re intimidated by your newsletter, fret not: Arianne Foulks, founder of Aeolidia, has tips to help you.

Making the Most of Planning with Sarah Best Strategy

A self-described workflow geek, Sarah Best, CEO and chief strategist of her eponymous agency in Madison, Wisconsin, is all about making a planning meeting. Here’s how she helps clients be more efficient with theirs.

The Marketer’s Guide to SMS Booking Confirmations

Build trust, reduce no-shows, and boost repeat bookings with automated text message confirmations.

How to Efficiently Craft a Request for Proposal

Writing a request for proposal can be both exciting and intimidating. Learn how to make your own RFP template to get the right contractors on your project.

The Power of MQLs (Marketing Qualified Leads)

Maximize the power of MQL in marketing and sales for businesses. Learn how to leverage MQL effectively. Drive growth with MQL strategies.