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International Characters in Mailchimp

Mailchimp supports UTF-8, ASCII, and extended ASCII encoding in campaigns and audiences. Learn more about how Mailchimp supports international characters.

Integrate Google Analytics with Mailchimp

Follow users from emails to online purchases with Google Analytics and Mailchimp. Learn how to set up conversion tracking, use built-in analytics, and more.

Insert GIFs from Giphy into an Email

Use Mailchimp's integration with Giphy, and access their vast library of animated GIFs to upload into your email campaigns.

How Throttling Improves Deliverability

Mailchimp aims to deliver your campaigns as quickly as possible. However, postponing deliver can help us stop spam and ensure your email reaches inboxes.

How the Form Builder Works

Learn how to customize forms, welcome emails, and other response emails with our Form Builder.

Gmail is clipping my email

Gmail clips emails that have a message size larger than 102kb, and hides the full content behind a link. Learn how to prevent this.

Getting Started with Segments

Your Mailchimp audience contains a lot of data about your contacts. You can use this data to create segments and send targeted campaigns.

Find the Unsubscribe Link for Your Audience

Spam laws require that you include an unsubscribe link in your email campaigns. Learn how to find URL for this link in your signup forms.

Feedblock RSS Merge Tags

Use feedblock merge tags to add a blog post to your Mailchimp campaign. Get a full list of merge tags to use in different types of email campaigns.

Enable and Customize Social Cards

Use Mailchimp's Social Cards to choose a featured image and text to appear when your campaign is shared on Facebook and Pinterest.

Edit Email URLs

Sharing links to emails is a great way to promote content and get more out of your email marketing. Learn how to edit the URLs for your emails.

Edit or Remove the Unsubscribe Reason Survey

The unsubscribe survey tells you why unsubscribers no longer want to receive your emails. Learn how to add, edit, and remove your unsubscribe survey.