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Don’t Get Sunk by Anchoring Bias

Learn when anchoring bias drives decision-making, the steps to take to avoid this pitfall, and how to use it to achieve better sales and negotiation outcomes.

How to Use Anchor Text for Better SEO Results

Improve your SEO with smart anchor text usage. Learn how to effectively use links to boost your search engine rankings.

What Are Mailto Links? Everything You Need to Know

A mailto link lets users send emails with a single click. Learn how to create and customize mailto links for seamless communication on your website.

How to Get Backlinks For Your Website

Website backlinks are important for SEO and driving traffic to your website. Use this guide to learn how to get backlinks.

Marketing Psychology: Learn the Principles of Psychology in Marketing

Understanding marketing psychology can help you optimize campaigns. Read this to learn about marketing psychology tactics and how to apply them.

The #1 Email Marketing and Automation Platform, Seamlessly Integrated with Shopify

Dominate your store’s marketing strategy with a platform that meets Shopify’s highest quality bar for safety, performance and usefulness.

Strategic Timing Tips for Resend Campaigns

We analyzed 1,300 campaigns and their corresponding resend campaigns to see if we could find what factors make resend campaigns successful.

Introducing Product Blocks

Product blocks provide you with a super simple way to add 1 or more products from your connected e-commerce store to your Mailchimp campaign, in just a couple of clicks.

Email Marketing with Google Ads: The Dynamic Duo

Like all great combos—think peanut butter and jelly, dinner and a movie, bacon and eggs—retargeting ads and email are better together. Here's how to use them to give your marketing a 1-2 punch.

Empowering 150 HBCU Students at SXSW

More than 1,000 students applied to be flown to Austin and immersed in a weekend of intense programming designed to prepare them for the transition from college life to employment.

Calling all Engineers and Artists, Misfits and Number Crunchers

Mailchimp is home to 1,000 creative, independent thinkers, and we’re looking for even more to join our team.

Give Billing Your Top Billing

Money talk is never easy, but it’s easier when a community of 1,000+ marketers has got your back