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Direct Response Marketing Strategies and Tools

Learn how to implement direct response marketing strategies that convert leads into customers with proven tools and techniques.

Direct vs. Indirect Competition in Business

Understanding the differences between direct vs. indirect competition can help you develop effective differentiation strategies. Read on to learn more.

Guide to Direct Email Marketing

Direct email marketing allows you to send targeted messages to your customers’ inboxes. Read on to learn more about this type of email marketing.

Increase Conversions with Direct Response Copywriting Tips

Write direct response copy that gets results. Learn actionable tips to craft persuasive messaging and boost your conversion rates.

Mailchimp and Shopify Launch Direct Integration

Mailchimp and Shopify users can connect the two platforms with a direct integration.

Helping Clients in Hard-Hit Industries

How to build trust and expand your offerings in a way that serves your business for years to come.

SMS for Travel Agencies: Your Direct Line to Travelers

Find out why SMS for travel agencies is the key to faster replies, smoother trips, and happier customers.

E-commerce SMS Marketing: A Direct Line to Repeat Sales

Your customers are waiting for your text. Learn e-commerce SMS marketing tactics to boost sales and loyalty.

How to Be Successful with Direct-to-Consumer Sales

Read about direct-to-consumer sales, why many brands are choosing this business model, its advantages and challenges, and how to make it work for you.

Weasel Words to Avoid in Sales

Weasel words decrease your customers’ trust in your brand. Replace them with clear, direct language to achieve marketing success.

Crafting Your SMS Marketing Strategy

SMS marketing allows businesses to have direct communication with their customers. Discover best practices for creating an SMS marketing strategy that drives engagement.

How to Create an HTML Button as a Link

Learn the different ways to create an HTML button as a link. Improve your website navigation and direct your end users where you want them to go.