We'll Help You

- Websites
  Create a free website that comes with built-in marketing tools.
- Domains
  Claim a custom domain to make it easy for people to find your brand on the web.
See overview

- Email
  Engage your audience with beautiful, branded emails.
- Landing Pages
  Design landing pages that grow your audience and help you sell more stuff.
- Digital Ads
  Reach people on Facebook, Instagram, and across the web.
- Social Media
  Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
- Postcards
  Send printed postcards around the world with the help of our address finder.
See overview

Platform Features

- Marketing CRM
  Get to know your audience and find new ways to market to them.
- Signup Forms
  Grow your audience with a pop-up or embedded form.
- Segmentation
  Segment your audience based on shared traits.
- Behavioral Targeting
  Target your messages based on people's purchase behavior, app activity, and more.
- Predicted Demographics
  Get predictive insights about your contacts so you can personalize your marketing.
- Tags & Contact Profiles
  Keep track of what you know about your people with customizable tags.
All audience tools

- Content Studio
  Sync, store, and edit all your images and files in one place.
- Creative Assistant Beta
  Get beautiful, on-brand designs made for you with the power of AI.
- Dynamic Content
  Personalize individual content blocks within your emails.
- Subject Line Helper
  Get real-time feedback on how to refine your subject lines.
- Campaign Templates
  100+ pre-designed email and landing page templates that fit any message.
All creative tools

- Customer Journeys New
  Design personalized journeys using conditional logic and branching points.
- Integrations
  Sync your store data and connect other tools to unlock more automation features.
- Transactional Email
  Deliver informational, trigger-based emails using our API or SMTP.
All automation tools

- Reports
  Track sales and campaign performance in easy-to-digest reports.
- Smart Recommendations
  Get personalized recommendations to help you make your next move.
- A/B Testing
  Run an A/B or multivariate test to optimize your content, layout, or send time.
- Surveys
  Gauge interest and customer satisfaction by gathering feedback.
All insights tools

Not sure where to start?

- E-Commerce and Retail
  Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
- Mobile and Web Apps
  Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
- Startups
  Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
- Agencies & Freelancers
  Get perks and tools for managing clients when you join our free community, Mailchimp & Co.

Learn

Mailchimp 101

Guides & Tutorials

- Starting a Business
  Learn to write a business plan, find product-market fit, and build your online presence.
- Branding
  How to establish your brand's positioning, voice, and look and feel.
- Growing Your Audience
  Ways to reach more people, generate leads, and grow your following.
- E-Commerce
  Tips for growing your online sales.
- Social Media
  Tactics for growing your fan base and getting more engagement across channels.
- Customer Retention
  How to turn casual fans into lifelong customers.
All articles

- How Shapeways Increased Their Click-Through Rates by 525%
  
  The 3D printing leader used tags and tag-based automations to send their email engagement through the roof.
- Managing 2 Types of Users at Once
  
  How UrbanSitter harnessed the power of Mailchimp's CRM tools to automate targeted campaigns and boost revenue.
All case studies

Community

Join our community for freelancers and agencies to unlock tools for managing clients and perks to grow your business.

- Features for helping clients
  Get access to tools in your Mailchimp account designed just for freelancers and agencies like you.
- A guided path to partnership
  See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
- Get inspired by your peers
  Catch up on tips and marketing wisdom from freelancers and agencies around the world.

Our APIs make it easy to bring data from your app into Mailchimp, so you can manage your audience, trigger event-based emails, and more.

- Marketing API
  Use custom data from your app to power timely, relevant marketing campaigns.
- Transactional API
  Send targeted and event-driven emails and handle and parse inbound email from your users.
- Release Notes
  The latest updates to our APIs and developer tools.

Hire a trusted partner

A collection of original content that celebrates the entrepreneurial spirit.

Films
- 99 Problems
- Snare
Watch

A collection of original content that celebrates the entrepreneurial spirit.

ORIGINAL SERIES
- Essentials
- WERRRK!
Watch

A collection of original content that celebrates the entrepreneurial spirit.

Podcasts
- The Jump
- Going Through It
Listen

Case studies and how-tos to take you from startup to scale-up and beyond.

Workshop
- 5 things that make a great leader in tough times
  
  Leadership in times of crisis – sure, but how? Because what worked in good times probably won’t work right now.
- What it’s like to be a startup saviour
  
  When you’re dealing with Steve Hogan, it means business is going badly. He’s part of a network of founders who have made their name turning around startups in danger of folding – and ever since the global pandemic struck, he’s been busy.
All articles

Industry deep dives, macro trends, and profiles of fascinating businesses and founders.

BRIEFINGS
- Everything you need to know about calculating your carbon footprint
  
  As the climate crisis moves to the top of consumer agendas, it’s becoming increasingly common for companies to calculate and communicate their carbon footprints. Here’s exactly how to do it.
- How to make money outside of the workshop
  
  Ana Kerin founded her ceramics brand in 2012, hosting pottery classes in her studio. Last year she took it further, organising creative retreats in France and Portugal.
All articles

Self-improvement, brands to check out and things to see and do – from food to fashion.

LIFE
- How I live: holistic nutritionist Bianca Valle
  
  Bianca Valle explains how she became a holistic nutritionist, painter, photographer, zine-maker and artist running a phone-based nutrition hotline.
- Meet Hinoki
  
  A modern brand using traditional methods
All articles

FirstPoint Digital Agency

Digital agency based in Lausanne, specialized in web development and digital marketing. Part of Google's top 3 % partners in Switzerland (Premier Partners)

Connect

Location: Lausanne, Vaud Switzerland

Website: www.firstpoint.ch

Languages: English

Web development
- Corporate
- E-commerce
- Custom development (CRMs, intranet, etc)
Digital marketing
- Strategy consulting
- Google Ads
- Facebook Ads
- Instagram Ads
- LinkedIn Ads
- Waze
- Spotify
- SEO
- Tracking (Google Tag Manager, Analytics, Analytics 360)
Mailchimp
- Initial setup
- Training
- Automation setup
- E-commerce integration (PrestaShop, Magento, Woocommerce)
- Custom template design & development
- External integration & synchronisation (Salesforce, Zapier, HubSpot, etc)
- Custom API development & integration

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Films

ORIGINAL SERIES

Podcasts

Workshop

BRIEFINGS

LIFE

FirstPoint Digital Agency

Films —

ORIGINAL SERIES —

Podcasts —

Workshop —

BRIEFINGS —

LIFE —

FirstPoint Digital Agency

Films

ORIGINAL SERIES

Podcasts

Workshop

BRIEFINGS

LIFE