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Integrations

Increase Shopify sales with Mailchimp

Use your Shopify data to send personalized campaigns that drive customer loyalty and repeat sales*.

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Cost
Free
Developer
Mailchimp
Languages
English, French, German, Spanish, Italian, Portuguese

  • #1

    email and marketing automation platform*

  • >99%

    average email deliverability rate

  • $2,100

    revenue per campaign generated with Shopify-connected stores (average)

  • >99%

    deliverability rate (average)

Mailchimp customers generated over $2 Billion in revenue through their Shopify-connected stores*

Try our Standard plan for free!

Find out why customers see up to 24x ROI* using the Standard plan. Cancel or downgrade to our Essentials or basic Free plans at any time.

It's risk free—cancel or downgrade to our Essentials or basic Free plans at any time.

  • Included

    Generative AI features

  • Included

    Advanced segmentation & reporting

  • Included

    Enhanced automations

  • Included

    Custom-coded email templates

  • Included

    Data-driven optimization tools

  • Included

    Personalized onboarding

Standard

Send up to {numOfSends} emails each month.

Need to manage more than 250,000 contacts?
Get in touch to learn about custom plans.

Starts at

Free for 14 days

Then, starts at $20 per month†

 
/month†
Sign Up Free Free Trial
†
See
Free Trial Terms

Overages apply if contact or email send limit is exceeded.

Learn more

Connect your Shopify and Mailchimp accounts

Use Mailchimp for Shopify to personalize marketing campaigns with the data you generate from your Shopify interactions. Find out more about how it works.

Connect now

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PERC coffee

PERC Coffee used Mailchimp's Shopify integration to help drive record-breaking revenue

40% average growth in online sales year-over-year

10x sales vs. the previous 3-month daily average

Read the case study

Accelerate your Shopify growth with AI-powered automations

Use our automations to reach customers with targeted campaigns based on their behavior and other unique attributes, like when they search for or view specific items.

Explore automations
Smartphone with automation workflow
a search bar showing the ability to find contacts through audience segmentation

Predictive segmentation

Marketers see 141% more revenue on average with AI-built predicted segments.*

Stay relevant with precise audience segmentation that you can apply to multiple marketing channels, including websites and landing pages.

Explore optimization

What does it do?

Here are some popular ways to use this integration. Features and functionality vary by plan.

  • Automate your sales growth

  • Create engaging content

    • Elevate your content creation with Mailchimp's AI-powered features. Use creative assistant to effortlessly create engaging content for your audience.
    • Leverage Mailchimp’s design best practices and AI features to create beautiful and consistent multichannel campaigns.

  • Turn data into insights

    • Unlock the power of your data with Mailchimp. Get real-time revenue reports that provide you with valuable insights into the performance of your campaigns.
    • Leverage insights that are powered by data from millions of campaigns in your industry. Use content optimizer to make informed decisions for your business based on real-time performance metrics that can help improve future campaigns.

  • Centralize your data and insights

Resource articles

Connect or Disconnect Mailchimp for Shopify

Connect or Disconnect Mailchimp for Shopify

Targeting Smarter with Tags and Segments

Targeting Smarter with Tags and Segments

Requirements

  • A Shopify account to use this integration, which will connect a single Shopify store to your Mailchimp audience.

  • Manager access or higher in Mailchimp to make changes to the integration. To learn more about user levels, check out how to manage user levels in your account.

  • To view the e-commerce features supported by this integration, visit the Shopify listing in your Mailchimp account.

  • See Connect or Disconnect Shopify for Mailchimp for more information on settings and other considerations in your Mailchimp account before connecting.

Millions of users trust us with their marketing. You can too.

Request a demo

*Disclaimers

  1. Integration: Mailchimp and Shopify sold separately. Integration available. Availability of features and functionality varies by plan type. For details, view Mailchimp plans and pricing.
  2. #1 email marketing and automation platform: Mailchimp is the #1 email marketing and automation platform based on December 2023 publicly available data on competitors' number of customers.
  3. $2 Billion in Revenue: Mailchimp customers generated over $2 Billion in revenue through their Shopify-connected stores in 2022.
  4. Average revenue of $2100: Based on Mailchimp users with a paid plan and Shopify connected stores, for campaigns that generated revenue between January and November 2022.
  5. 141% more revenue: 141% more revenue for users' connected stores using predictive segmented emails versus non-predictive segmented emails for Jan 1 2022 - Jul 1 2023 period. Standard and Premium plans only.
  6. SMS Marketing: SMS is available as an add-on to US paid plans only and SMS credits are added to your account after purchase. Application and agreement to terms is required before purchasing credits. Credits are issued monthly and unused credits expire and do not roll over. MMS only available in Standard and Premium plans. Pricing varies. See terms for details.