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Email builder offers professionally designed, customizable templates for creating engaging campaigns.

Table that shows the cost of Mailchimp's four pricing plans and the top features available in each: the free plan, the Essentials plan starting at $13 a month, the Standard plan starting at $20 a month, and the Premium plan starting at $350 a month.

Not sure which plan is for you?

Take our short quiz to save the guesswork and allow us to personalize our recommendations for you.

Take our short quiz to save the guesswork and allow us to personalize our recommendations for you.

Find my plan

Recommended

Mailchimp Recommends

Premium

Scale fast with dedicated onboarding, unlimited contacts, and priority support; built for teams.

$350

*Overages apply if contact or email send limit is exceeded.

Learn more

Recommended

Mailchimp Recommends

Standard

Sell even more with personalization, optimization tools, and enhanced automations.

$20

*
See Free Trial Terms

*Overages apply if contact or email send limit is exceeded.

Learn more

Recommended

Mailchimp Recommends

Essentials

Send the right content at the right time with testing and scheduling features.

$13

*
See Free Trial Terms

*Overages apply if contact or email send limit is exceeded.

Learn more

Recommended

Mailchimp Recommends

Free

Easily create email campaigns and learn more about your customers

$0

*Sending will be paused if contact or email send limit is exceeded.

Learn more

*Overages apply if contact or email send limit is exceeded.

Learn more

Not sure which plan is for you?

Take our short quiz to save the guesswork and allow us to personalize our recommendations for you.

Take our short quiz to save the guesswork and allow us to personalize our recommendations for you.

SMS Marketing New!
SMS and MMS add-on
SMS and MMS add-on
SMS add-on

Not included

Monthly Email Sends
150,000
6,000
5,000
1,000
Users
Unlimited
5 Seats
3 Seats
1 Seat
Audiences
Unlimited
5 Audiences
3 Audiences
1 Audience
Customer Support
Phone & Priority Support
24/7 Email & Chat Support
24/7 Email & Chat Support
Email support for first 30 days
Pre-built Email Templates

Included

Included

Included

Limited
300+ Integrations

Included

Included

Included

Included

Reporting & Analytics

Included

Included

Limited
Limited
Forms & Landing Pages

Included

Included

Included

Included

Creative Assistant

Included

Included

Limited
Limited
Personalized Onboarding
4 Sessions
1 Session
1 Session

Not included

Role-based Access
5 Roles
4 Roles
2 Roles

Not included

Remove Mailchimp Branding

Included

Included

Included

Not included

A/B Testing

Included

Included

Included

Not included

Email Scheduling

Included

Included

Included

Not included

Automated Customer Journeys
Up to 200 journey points
Up to 200 journey points
Up to 4 journey points

Not included

Custom-Coded Templates

Included

Included

Not included

Not included

Send Time Optimization

Included

Included

Not included

Not included

Predictive Segmentation

Included

Included

Not included

Not included

Content Optimizer

Included

Included

Not included

Not included

Dynamic Content

Included

Included

Not included

Not included

Campaign Manager

Included

Included

Not included

Not included

Multivariate Testing

Included

Included

Not included

Not included

Comparative Reporting

Included

Included

Not included

Not included

Advanced Segmentation

Included

Included

Not included

Not included

About Premium About Standard About Essentials About Free

The tools you need to start (and keep) growing

  • Convert with Automations

    Send the right message at the right time to convert more customers.

  • Optimize with Analytics

    Get data-driven suggestions to help make your content more engaging.

  • Design with AI

    Get beautiful, on-brand designs made for you with the power of AI.

  • Target with Segmentation

    Boost customer loyalty by predicting the right ones to target.

  • Build with Templates

    Launch campaigns in minutes with pre-designed templates that fit any message.

  • Sync with Integrations

    Connect to the tools you already use to save time and make better decisions.

Bring in more data, drive more growth with our integrations

"If you have invested the time and resources to have a valuable database of subscribers and clients, Mailchimp has the ideal set of tools to help make it profitable.”

María Ortiz Marketing Manager at Disruptivos

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