As promised, Brooke is taking over What’s In Store today to talk about social media. She’ll also touch on what she’s learned since working on Freddie and Co.’s social platforms. Take it away, Brooke!
Mailchimp was pretty active on social media before we started Freddie and Co., but we’d never set up an account with e-commerce in mind. Launching Freddie and Co.’s social media required we learn more about how those platforms can support a business.