User experience (UX) has become one of the hottest buzzwords in product and software design. Instead of guessing what the user wants and making a product from those guesses or gut feelings, businesses are involving the user as part of the design process. This approach is completely different from traditional design and manufacturing. It prioritizes subjective feedback on your solution to meet users' needs.
Companies in every industry are looking for ways to involve the customer in the design process in order to make exactly what they want and need. This puts the user at the center of every design, allowing companies to develop every product for users.
While tracking UX after products are purchased is part of a normal feedback process, looking for feedback as the design is being made is an exciting new development. The ability of a design team to adjust plans as they receive user suggestions takes flexibility and ingenuity. Designers need to ask the right questions and listen carefully to the answers in order to make the best changes for a product.
Adding an additional element to this process is Lean UX. Lean UX relies on gaining a new perspective as designs progress. It introduces a methodology to product development that learns from continued iteration and validation. It speeds up the process of incorporating UX, which lowers costs for production. Let's look into Lean UX, including what it is and how it works to improve productivity and UX.