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The Value of a Resend Campaign, By the Numbers

The phrase “one weird trick” usually sets off alarm bells, but what if I told you there was one weird trick that could increase your open rates by 8.7%?

Why Small Businesses Should Start Marketing on Day One

We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.

Mailchimp’s Forward Project Invests $750,000 in Atlanta Social Entrepreneurs

We’re investing in the unrestricted growth of 15 Atlanta-based for-profit and not-for-profit organizations over the next three years.

Intuit Honors Small Business Heroes with $20,000 Awards, Launches Small Business Hero Program

New Grant Program to Honor Small Business Heroes Across the U.S. Year-Round

Single Email or Series? Choosing the Most Effective Automation for Your Business

Take a closer look at data from 150,000 businesses that use Mailchimp to compare single and multiple-email automations and learn which yields better results.

Mailchimp's Most Popular Subject Line Emojis

Over 200,000 campaigns have been sent with emojis in the subject line since we officially added support for them.

Identifying the Most Profitable Automations for E-Commerce Businesses

We analyzed the data of 150,000 businesses that use Mailchimp to learn how much revenue each automation type has generated.

How Stringjoy Built Their Giant Instagram Following from Scratch

How do you take a less-than-visually-stunning product to Instagram and get 88,000 followers? According to Scott Marquart of Stringjoy, a maker of guitar strings, it’s all about the story you tell.

Intuit Mailchimp Launches Inaugural Give Where You Live Day in Atlanta

Mailchimp teamed up with the Atlanta Hawks to come together for a day of community support and engagement, gifting three local nonprofits $30,000 to fund their critical work.

Why We’re Donating $1M To Empower Atlanta's Creative Community

Intuit Mailchimp is celebrating the creative spirit of Atlanta by donating $100,000 in unrestricted funding to 10 vital arts organizations in our hometown

How Mailchimp Does Pride

Atlanta’s Pride history dates back to the early 1970s, when the Georgia Gay Liberation Front organized a march from Peachtree Street to Piedmont Park. Today, the annual parade draws nearly 300,000 people.

Empowering 150 HBCU Students at SXSW

More than 1,000 students applied to be flown to Austin and immersed in a weekend of intense programming designed to prepare them for the transition from college life to employment.