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What Is a UX Designer: Qualifications, Skills, & Functions

UX designers make sure that a product or service is easy and enjoyable for customers to interact with. Learn more about what a UX designer is here.

The Ultimate Checklist for Effective Website Project Management

Project management can help your team achieve important goals. Use our website project management checklist for your next project.

How to Start Your Own Business in 10 Steps

If you’re interested in learning how to start your own business, read this in-depth guide from Mailchimp to get started.

How to Create SMART Goals for Your Small Business

Having clear, focused business goals is key for the long-term success of a small business. SMART goals—specific, measurable, achievable, relevant, and timely—can help you measure success, stick to deadlines, and increase your overall success.

How to Create a Website for Your Business

Use this guide to take the guesswork out of creating a website for your small business.

How to Optimize Non-Website Assets for Mobile SEO

Create and optimize content that helps people find your business online

The Benefits of a Client Onboarding Survey

Improve the onboarding process with customer feedback. Use this guide to learn how to leverage client onboarding surveys to your advantage.

The Importance of IP Reputation in Email Marketing

Your IP reputation is essential for successful email marketing and digital advertising campaigns. Learn how to improve and maintain your online reputation.

Introducing a New and Improved Campaign Builder

We redesigned the campaign builder to look and work like a checklist, which gives you the power to create an email in any order you want.

How to Use Images in Your Small Business Blog Posts

Learn how to find and use images that strengthen your posts—and your business’s visual style.

How to Sell to Any Audience

Advice for how to sell to any audience, no matter what your product or service is.

How to Run a Focus Group

Master the art of conducting impactful focus groups in your company. Learn how to run a focus group with precision, driving innovation and team synergy.