SMS Frequency Guidelines: What’s Too Much?
How many texts are too many? Discover SMS frequency best practices to stay helpful, not spammy.
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The Digital Approach to Partner Relationship Management
Is your partner relationship management strategy up-to-date? Discover how digital tools can provide a competitive edge in nurturing business relationships.
Understanding Needs-Based Segmentation in Marketing
Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.
Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
How to Integrate Mailchimp with Your WordPress Site Seamlessly
Effortlessly integrate Mailchimp with your WordPress site to enhance your email marketing strategy and grow your business. Learn how to get started.
How to Generate Leads on LinkedIn
Marketers often overlook LinkedIn, but the thriving social network is an excellent marketing channel. Learn how you can use LinkedIn to generate leads.
The Importance of IP Reputation in Email Marketing
Your IP reputation is essential for successful email marketing and digital advertising campaigns. Learn how to improve and maintain your online reputation.
Introducing a New and Improved Campaign Builder
We redesigned the campaign builder to look and work like a checklist, which gives you the power to create an email in any order you want.
How to Vlog: 22 Tips to Get Started
Want to learn how to vlog? Review this guide and learn all the best tips and tricks to help you get started.
How to Use Images in Your Small Business Blog Posts
Learn how to find and use images that strengthen your posts—and your business’s visual style.
How to Build a Great Website
Building a website can be complicated, so read this guide to learn how to build a great website that attracts visitors, generates leads, and boosts sales.
How to Grow Your Brand [Download the Report]
Learn from top experts in marketing to drive more awareness, demand, and revenue this holiday shopping season.