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Create a Lead Capture Form That Works

Lead capture forms are an important tool to gather data about prospective customers. Use these tips to optimize your forms and generate qualified leads.

A Contingency Planning Guide: How to Future-proof Your Business

Learn about business contingency plans and why it makes sense to create one now.

Ten Content Consumption Trends and How to Harness Them

Discover 10 key content consumption trends and learn how to harness each one to improve ROI, connect with audiences, and elevate your brand strategy.

Email Marketing Best Practices for Email Marketers

In this guide, we outline some of the email marketing best practices as well as common email marketing mistakes and how to avoid them.

Who picked this color? Why color theory matters for web design

If you’ve picked colors for a design, you know it can be hard to choose right. Color theory affects web design, but these color picker tools will help you.

Churn Prevention Strategies to Maximize Client Retention

Say goodbye to attrition with effective churn prevention strategies. Improve customer retention and build stronger relationships with our expert tips.

10 Childcare Marketing Strategies to Help Promote Your Business

Reach new families with these daycare center marketing tactics.

ChatGPT Prompts for Email Marketing: The Basics

Can’t craft the perfect ChatGPT prompt for your email campaigns? Check out 10 examples to inspire you.

Leverage Canned Responses to Enhance Business Productivity

Canned responses allow you to leverage automation to improve the customer experience. Learn how to expertly use canned responses with this Mailchimp guide.

Business Development: Building Blocks for Sustainable Growth

Ready to take your business to new heights? Discover all the essential business development techniques to transform your entrepreneurial vision into reality.

12 Tips to Build a Social Media Following That’s More Than Just Numbers

Grow your social media following with these 12 tips focused on engagement, consistency, and authentic brand connection.

Breadcrumb Navigation: How to Use it to Make Your Site Easy to Find and Navigate

Learn about breadcrumb navigation, how you can use it to make your site easy for search engines to find and for users to navigate.