Why Social Is Not a Substitute for a Website
Social media creates visibility, but a professional website builds relationships—and conversions.
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How to Use AI in Marketing Campaigns
Learn about AI marketing tools and how to take advantage of AI for your business.
What’s a Domain Name? How To Choose the Right One for Your Business
Learn how to choose the right domain name for your business and start using it with your Mailchimp emails and landing pages.
How Workflow Automation Can Improve Operations
Workflow automation is a straightforward way to streamline essential processes and minimize delays so things get done faster.
What is Parallax Scrolling and How To Use It
Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.
What Is Influencer Marketing?
Influencer marketing is a great way to promote your brand, but is it the right strategy for every business? Learn more about influencer marketing here.
What Is Email Etiquette? 10 Business Best Practices
Follow these 10 email etiquette best practices to craft professional emails that will set your business apart from your competitors.
Competitor Analysis: What It Is and How to Conduct One
Competitor analysis can set your business up for success. Learn why it's important and how to conduct research in 6 steps.
What is a Webinar? And Why You Should Consider Hosting One
A webinar is an easy, affordable way to promote your product, improve customer relationships, and train employees. Learn how to host a webinar for your business.
Capture Attention and Build Brand Identity With the Perfect Tagline
Learn about taglines and how to write a memorable tagline that fits your brand. Access helpful tips to create unique, successful taglines that grab attention.
What Is a Microsite?
Learn about the purpose and benefits of microsites and how one can benefit your brand.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.