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3 Tips for Optimizing Email Content in Real Time

Learn these must-know tactics to successfully prepare for Black Friday and Cyber Monday.

Boost Holiday Sales With Our 5-Point Marketing Checklist

People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. Is your store ready for that kind of traffic?

Six Thinking Hats: A Path to Balanced Decisions

Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.

Consumer Behavior Models to Elevate Your Marketing Strategy

Learn how consumer behavior models can shape your marketing tactics and deliver impactful results for your brand.

Colors for Marketing: How to Pick the Right Colors for Your Brand

Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

Learn How the Internet's Favorite Astrology App Grew Its Business by Being Authentic

The director of marketing explains how the astrology brand keeps its presence impactful and open rates high.

Why Small Businesses Should Start Marketing on Day One

We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.

Mailchimp’s Forward Project Invests $750,000 in Atlanta Social Entrepreneurs

We’re investing in the unrestricted growth of 15 Atlanta-based for-profit and not-for-profit organizations over the next three years.

Intuit Honors Small Business Heroes with $20,000 Awards, Launches Small Business Hero Program

New Grant Program to Honor Small Business Heroes Across the U.S. Year-Round

Single Email or Series? Choosing the Most Effective Automation for Your Business

Take a closer look at data from 150,000 businesses that use Mailchimp to compare single and multiple-email automations and learn which yields better results.

Mailchimp's Most Popular Subject Line Emojis

Over 200,000 campaigns have been sent with emojis in the subject line since we officially added support for them.