Add an Unsubscribe Link
Spam laws require a unsubscribe link in every Mailchimp campaign. Learn about the merge tag used to create this link and how to insert it in your emails.
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Add the Forward to a Friend Link
The Forward to a Friend link lets subscribed contacts easily share your campaign. Learn how to add this link using the *|FORWARD|* merge tag.
Add a "Read More" Link
With Read More links, you can link to additional content, like articles, in your emails. Learn how you can use conditional merge tags to add a single Read More link. Or, how you can use anchor links to add multiple Read More links to your emails.
On Choosing Clients and Making E-Commerce Beautiful
Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.
Email Marketing Guide for Successful Campaigns
Learn the basics of creating email campaigns in Mailchimp and best practices to consider when developing your email marketing plan.
Marketing Glossary - Marketing Terms You Need to Know
Welcome to our list of commonly used marketing terms. The goal of this glossary is to define any confusing marketing jargon you encounter.
Set a Default Logo
Learn how to set a default logo in Mailchimp. Once set, we’ll automatically add your logo to our templates.
Customize Your Footer Content
Learn how to customize your Mailchimp footer. And get tips for what to include in your footer.
YouTube SEO: The Missing Piece of Your Content Strategy
YouTube SEO is your path toward steady channel growth. Learn the key steps to rank higher and get more views.
How to Improve Your Technical SEO
Helping your customers find you online is about more than just great content. Learn how to optimize the technical aspects of your site for search engines.
Breaking Bias in Machine Learning for Better Business
Learn what bias in machine learning is and how you can combat it. Bias can skew results, so when using AI, you need to beware of it.