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The Dynamic Duo: Paid Social and Email Marketing

Paid social media and email marketing can help you maximize brand awareness, customer engagement, and return. Learn how to harness this powerful digital marketing combo.

Organic Lead Generation: A Beginner's Guide for Marketers

Browse our list of the top organic lead generation strategies to build your brand.

Top Media Planning Tips to Stretch Your Marketing Budget

Stretch your marketing budget further with proven media planning strategies. Achieve more with less.

How Batch Stays Relevant to Their Target Market

How Batch stays relevant to their target market

7 Ways Data Science Can Improve Your Marketing

Data on your audience and campaign performance makes it easy to create powerful marketing that achieves your goals.

How Threadless Saved Time and Improved Their Marketing With Mailchimp Pro

Learn the combination of features this online retailer uses to power their massive newsletter audience.

What To Ask When Hiring a Digital Marketing Agency

A successful partnership can help you get the results you want.

Using The Hierarchy of Effects Model For Marketing

Learn about the hierarchy of effects theory and how to use the model to structure your marketing campaigns.

What Is Geotargeting and Why It’s an Important Advertising Strategy?

Don't overlook geotargeting when you're crafting your advertising strategy. Learn why you should implement geographic location targeting for your digital ads.

What Is CPM? The Role of CPM in Marketing

Cost per thousand (CPM) is one type of pricing model commonly used in digital marketing. Learn how CPM works and whether it’s right for your brand.

The Benefits of Text-to-Join Services for Marketing

Discover how text-to-join services boost marketing efforts by increasing engagement, growing your audience, and driving conversions.

8 Rules When It Comes to Skin Care Advertising

The skin care industry is highly competitive. Learn how to make your brand stand out with these rules for creating skin care ads.