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How to Calculate EBITDA

EBITDA is a powerful financial metric that provides a clear picture of a company’s operational profitability. Learn how to calculate EBITDA.

How to Buy a Domain Name: Domain Registration Guide

If you want to start a blog or a new online business, you’ll need to register a domain name, the name for your website. Getting the right domain for your needs might sound technical at first, but the process is pretty simple.

How to Build Your Email List

Email marketing helps you build a relationship with your customers. Here’s how to combine pop-up forms and Facebook ads to start growing your list in a few simple steps.

How to Build Customer Relationships: 8 Methods

Fostering positive customer relationships can strengthen your brand in the long-term. Read this to learn how to effectively manage customer relationships.

How to Build a Website Resume

Learn how to build a website resume with this step-by-step guide from Mailchimp to help you land your dream job.

How to Become an Influencer

Thinking about becoming an industry influencer? Learn what you need to do to make yourself stand out, create strong content, and gain followers.

How to Automate Your Business: A Guide for Small Business Owners

Automation might sound complicated, but it offers small businesses a valuable opportunity to increase productivity and lower costs. Here’s how to get started.

How to Add a Blog to Your Website

Content is king—add a blog to your website and learn exactly how SEO-centric content can drive real results for your business.

Email Marketing with Google Ads: The Dynamic Duo

Like all great combos—think peanut butter and jelly, dinner and a movie, bacon and eggs—retargeting ads and email are better together. Here's how to use them to give your marketing a 1-2 punch.

How Much Does a Domain Name Cost?

Navigating the process of securing a domain name can be confusing. Learn more about how much a domain name costs and what impacts the final price.

Why Value Chains Are Important For Your Business

A value chain outlines all of your business activities. Check out our guide to the different parts of the chain and why each is important for your business.

5 Holiday Marketing Myths Dispelled

‘Tis the season to not let these common misconceptions derail your small business’s path to success.