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From Empathy to Loyalty: Connecting with Customers

Empathy, the ability to understand and share the feelings of another, helps us connect with customers on an emotional level. Here are 4 ways to develop it.

Best Free Photo and Video Editing Software and Apps

Want to edit your photos but don’t know where to start? Check out this guide and review the best free photo editing software and mobile apps.

How to Find Background Music for Videos

Find the right background music for your video. Here are some top resources for royalty free and purchasable music!

Franchise Marketing: 12 Ways to Boost Your Strategy

Franchise marketing offers special challenges. Learn how to improve both the operational and development marketing for your franchised business.

Formal Email Excellence: Your Guide to Making Every Word Count

Want to improve your professional communications? Learn how to craft the perfect formal email for improved client relations and seamless team collaboration.

Using the Fishbone Diagram for Root Cause Analysis

Need to solve complex dilemmas? Use a fishbone diagram to identify and analyze underlying root causes for superior problem-solving outcomes in business.

FAQ Pages That Convert: Strategies for Creating Customer-Centric Business Resources

An FAQ page is an important part of any business website. Learn the best strategies for creating FAQ pages that convert site visitors into paying customers.

Creating a Facebook Marketing Strategy: 10 Tips for Success

Facebook can be a helpful marketing tool if you know how to leverage it. Learn a few different ways you can make your Facebook marketing strategy a success.

How to use Facebook Business Manager: The Ultimate Guide

Facebook Business Manager allows you to manage several Facebook Pages and ad accounts. Learn how to use FB Business Manager with Meta Business Suite here.

Facebook 101 for Small Businesses: Everything You Need to Know

When you create a business page, you can find new customers, incentivize your contacts, and make the most of the platform.

How to Use Experiential Retail

Discover how experiential retail blends entertainment and shopping to create immersive, personalized, and loyalty-boosting experiences.

The Experience Economy: Where Memories Drive Sales

Want to outsell your competitors? Learn how the experience economy helps you turn key interactions into sales.